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Wednesday, August 7, 2024
Show HN: Voyage – Toolbox of otherwise expensive SaaS marketing tools https://ift.tt/1yCjhcB
Show HN: Voyage – Toolbox of otherwise expensive SaaS marketing tools Voyage is a bunch of marketing tools for SaaS in one platform. We're betting on three things: 1. Many marketing tools don't offer free tiers. Think Optimizely, 6sense, Mutiny, Typeform, Qualified, Marketo, Drift, etc. A lot of these have minimum contract sizes of 5 figures. Voyage is completely free right now (haven't shipped monetization yet) and will always be usage-based + free tier. 2. Having these tools in one place compounds. We offer global themes for all of the user-facing marketing assets, which means you won't have to manage a brand theme for each of Wistia, Drift, etc. We also can use the data from one tool to modify another. Ex: personalize the header of the pricing page based on whether a visitor went through the video on your splash page. 3. We can outship most engineering teams in the long term. It's difficult for mar-tech companies to attract/retain talent since they're GTM-first, not eng-first. We're building an eng-first mar-tech company, getting into teams early with a generous free tier, and making money as our customers scale. We can probably offer these tools much cheaper at bundled scale too. If you use any of these tools and want to combine them together for a reduced bill or better cross-tool integration, please reach out. We'd love to have you as a design partner. - Wistia / Vimeo - Typeform / HS forms - Optimizely / Mutiny - Google Analytics 4 - Drift / Qualified / etc - SEO content tools bryan.houlton@withvoyage.com https://ift.tt/mhAn76I August 8, 2024 at 04:25AM
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